# Templates library

Start an email from one of fifty-seven designed starters, sorted by what the email is for, or keep a campaign you already sent as a template of your own.

## Starters

Every starter is a drag-and-drop email that already wears your brand: your logo or name, your font and your footer. Pick one in the dashboard under Templates → Starters, or create a template with `starter` set to its slug. Either way you get a copy that is yours to edit. Changing the copy never changes the starter, and improving a starter never changes your copy.

| Goal | Starters | For |
| --- | --- | --- |
| `welcome` | 6 | The first emails after a sign-up: a hello, a checklist, a tour, an offer. |
| `launch` | 6 | Something new: an announcement, a pre-order, a waitlist, release notes. |
| `newsletter` | 8 | Regular news: a magazine, a roundup, a letter, a product update. |
| `winback` | 5 | People who drifted off: a comeback offer, what changed, a question. |
| `receipts` | 6 | What someone bought: receipts, orders, shipping, invoices, renewals. |
| `event` | 5 | Webinars and meetups: the invite, the reminder, the recording. |
| `promotion` | 8 | Sales and offers: a flash sale, a season, a bundle, free shipping. |
| `digest` | 6 | Numbers and activity: a weekly summary, a monthly report, a year in review. |
| `basics` | 7 | Plain account and order emails: sign-in links, password resets, receipts. |

- Each starter also has a `kind`: `campaign` for a send to a segment, `flow` for an automation, `transactional` for a reply to something a person did. It is a suggestion. Any template can be sent any way.
- Every link in a starter is a variable, like `{{shop_url}}`. Fill it when you send, or replace it with your own link in the editor.
- If you saved a header or a footer for your project, a new copy uses yours in place of the starter's.

## Saving a campaign as a template

A campaign that worked is worth keeping. Open it, or its row menu in Campaigns, and choose Save as template. You get a new, published template with the campaign's subject, HTML and plain text, exactly as they were. Saving twice makes two templates.

> Merge variables such as `{{{FIRST_NAME}}}` and `{{{UNSUBSCRIBE_URL}}}` are kept. They fill in when the template goes out as a campaign again, not when it is sent as a single email.

## From the API

- `GET /starters` lists the library, and `GET /starters?goal=welcome` one goal of it. See [Templates](https://www.rasket.com/docs/api-reference/templates).
- `POST /templates` with `starter` makes your copy of one.
- `POST /broadcasts/{id}/save-as-template` keeps a campaign as a template. The key needs to write templates and read broadcasts. See [Broadcasts](https://www.rasket.com/docs/api-reference/broadcasts).